Helpful Information to Know Before Painting

Are you considering painting your home in San Ramon, CA or a commercial property in the Bay Area? Prepare for a transformative experience that will give your properties a new look. Before you start, gathering the right information for a successful project is essential. Discover the benefits of painting, from enhancing aesthetic appeal to concealing stains and imperfections. Explore different paint types for interiors and exteriors, like versatile acrylic for interior walls and weather-resistant elastomeric for the exterior. When hiring professional painters, prioritize experience, licenses, insurance coverage, written estimates, and warranties. With this knowledge, confidently embark on your painting project, knowing you’ve made informed choices. Let’s make your painting journey a success!

Reasons to Paint

From expressing personal style to creating a harmonious atmosphere, the significance of painting cannot be understated. Here, we explore seven profound reasons why painting holds importance in our homes, workplaces, and beyond:

Boosting Property’s Resale Value – Strategic Sale Planning

If you’re considering selling your home, painting is a simple and cost-effective way to increase its value. According to a HomeGain survey, painting the interior can yield a 107 percent return on investment (ROI), while painting the exterior can yield a 55 percent ROI. On average, interior painting costs $967 and adds $2,001 in value, while exterior painting costs $1,406 and adds $2,176 in value. Enhancing your property’s visual appeal and overall look through professional painting can draw in more interested buyers and result in a higher selling price.

Eco-Friendly Painting – Enhancing with Low/Zero-VOC Paints

Say goodbye to harmful chemicals that pollute the air, and hello to a healthier indoor environment! When you choose low or zero-VOCs (Volatile organic compounds), it not only adds beauty to your space but also safeguards the well-being of occupants, earning a reputation as an environmentally responsible property owner. Low or zero-VOCs include products like ECOS Paints®, which is ideal for those with asthma or allergies, Clare® that is recognized as a GREENGUARD Gold-certified paint brand; and Farrow & Ball®, which offers richer color paints.

Concealing Imperfections – Camouflaging Stains, Marks, and Mildew

Keeping interior walls clean and flawless can be difficult, particularly when faced with stubborn marks and stains. Thankfully, a fresh coat of paint offers a straightforward and highly effective solution. Brands such as Sherwin-Williams or Benjamin Moore, known for their high quality, can effortlessly hide imperfections caused by muddy paw prints or the creative endeavors of mini superheroes. These paints provide excellent coverage and durability, leaving your house looking pristine and refreshed.

Preserving Surfaces – Shielding and Safeguarding

Painting serves as a protective shield for exterior siding and interior walls, shielding them from the elements and everyday wear and tear. A fresh coat of paint creates a barrier that prevents moisture from seeping in, reducing the risk of structural damage and mold growth. Exterior painting in San Ramon, CA, protects against UV rays, preventing fading and deterioration caused by sun exposure. Additionally, paint protects against scratches, stains, and surface imperfections, keeping your building fresh and well-maintained. By preserving surfaces and extending their lifespan, painting is a worthwhile investment that ensures your property remains visually appealing and structurally sound for years to come.

Color Transformations – Unveiling the Impact of Primer

Achieving a flawless finish when painting over dark hues like reds, browns, oranges, blues, and blacks can be challenging, but with the proper techniques, it’s possible.

  1. Prepare the surface by addressing any peeling paint or structural issues and cleaning with a mild detergent solution.
  2. To prevent dark colors from bleeding through, use a high-quality stain-blocking primer. Applying two coats of primer and sealer is recommended, making sure each coat is fully dry before proceeding. Some notable options for primers and paints include Kilz® for affordable solutions in both interior and exterior applications, Clare Perfect Base for low VOC paint that dries quickly and works well indoors and outdoors, HGTV HOME by Sherwin-Williams for its popular choice with a thick consistency and built-in primer, and Benjamin Moore ben® for a paint-primer-duo option that is environmentally friendly with zero VOCs.
  3. Choose premium paint with ample binders and pigments to effectively conceal difficult colors. Invest in superior painting tools like rollers and brushes for smooth application.

Inviting Impressions – Crafting an Irresistible Ambience

Paint possesses the power to go beyond aesthetics, creating an irresistible ambiance in commercial and residential spaces. Vibrant hues like red, orange, pink, bright green, blue, and purple can ignite excitement and boost sales in retail establishments. Professional businesses such as law firms and accountants can achieve a touch of sophistication with understated palettes. Multifamily buildings can benefit from soothing neutral tones that promote a calm atmosphere for relaxation and focus. Vacation properties can be harmonized with their surroundings, with coastal havens embracing soft blues and greens and desert escapes adorned with earthy Southwestern tones.

HOA-Friendly Upgrades – Ensuring Compliance with Style

Don’t let HOA fines ruin your day. Building a positive relationship with your homeowner’s association is essential; painting upgrades are your secret weapon. By following HOA guidelines and choosing colors that meet their standards, you can transform your commercial or residential property into a captivating masterpiece that brings joy to all. A fresh coat of paint revitalizes your space and demonstrates your dedication to a visually appealing community. With HOA-friendly upgrades, you’ll seamlessly blend style and compliance, turning your property into a stunning gem that impresses both the association and your personal taste.

Paint Types

Selecting the right paint used to be a more straightforward task, but today’s vast array of options can overwhelm both residential and commercial owners. In addition to the familiar decisions of brand, color, and finish, advancements in paint technology have introduced a new dilemma, the physical options of paints.

Here we dive into the differences in paint types:

  1. Acrylic paint (residential and commercial) – water-based paints, also referred to as acrylic paints, are a commonly chosen and environmentally friendly option due to their straightforward composition. Benjamin Moore offers Ben Waterborne Interior Paint, a 100% acrylic paint from their Regal Select line, and Aura, while Sherwin-Williams provides SuperPaint, among others. These paints utilize water as the solvent and combine filler, pigments, and binder. Complying with stringent VOC regulations, they emit minimal to zero harmful substances. Additionally, they dry quickly, allowing for recoating in as little as 2 hours, and offer easy cleaning without a strong odor.
  2. Oil-based (residential and commercial) – referred to as “solvent-based” or “alkyd paints,” these paints use mineral spirits or alkyd resin as solvents. They offer strong adhesion to metal and wood surfaces, making them suitable for direct-to-metal projects in commercial settings. With their durability and practicality, oil-based paints are ideal for high-traffic residential areas, moist spaces like bathrooms and kitchens, and cabinets and furniture. The glossy finish provides aesthetic appeal and effective stain resistance, facilitating easy cleaning and maintenance. However, it’s important to note that it emits VOCs and has a noticeable odor, requiring proper ventilation. It also has a longer drying time compared to other types.
  3. Elastomeric (commercial) – designed for commercial applications, comprises acrylic resin, elastomeric polymers, fillers, and additives. The acrylic resin provides strong adhesion, durability, and weather resistance to withstand commercial environments. Elastomeric polymers ensure flexibility, preventing cracking in extreme weather. Fillers enhance thickness, bridging cracks for added protection. Additives like fungicides and UV stabilizers resist mildew and sun damage, maintaining the building’s appearance and durability.
  4. Direct-to-metal (commercial) – DTM coatings are popular in commercial settings for their direct application onto metal surfaces without a primer, saving time and costs. With just one coat, they offer rapid productivity, superior adhesion, corrosion protection, extended durability, easy application, and environmental sustainability. Sherwin-Williams provides Pro Industrial DTM Acrylic and Pro Industrial DTM Acrylic Primer/Finish options. At the same time, These coatings simplify projects, providing long-lasting protection against corrosion and water damage with minimal maintenance. They adapt to various conditions and reduce volatile organic compounds (VOCs).
  5. Epoxy (concrete floors, commercial) – coatings are a reliable, cost-effective, and durable flooring option for various commercial spaces. Made of epoxy resins and a curing agent, they transform concrete floors into stunning showpieces, leaving a lasting impression. Beyond aesthetics, epoxy coatings offer a tough and resilient surface that can withstand heavy foot traffic, impacts, and chemical spills. They also promote a safe and hygienic environment due to their easy-to-clean and low-maintenance properties.

Paint Types for Interior and Exterior Walls

Whether for your dream home or a welcoming commercial space, the choice of paint is paramount. Explore paints specially formulated for both interior and exterior walls in residential and commercial settings. From the versatile acrylic paints that breathe life into any surface to the timeless allure of oil-based paints in traditional applications, uncover the secrets to enhancing the walls surrounding us.

Here, we present a list of locations where you would use these paint types:

  1. Acrylic – this is commonly used on both the interiors and exteriors of homes, making it suitable for walls constructed of concrete, stucco, brick, or drywall surfaces. Its versatility and ability to adhere to different materials make it a popular choice for residential wall painting projects.
  2. Oil-based – these paints are typically used in areas where oil-based paints have been previously applied. These paints are known for their durability and ability to provide a smooth and glossy finish. They are often used in high-traffic areas or on surfaces that require extra protection, such as trim, cabinets, or furniture. To identify the type of paint, wipe the surface with denatured alcohol. If the paint transfers onto the rag, it’s water-based. If no residue appears, it’s likely oil-based. This method helps you determine the paint type quickly and make informed decisions for your project.
  3. Elastomeric – primarily, you will find this paint used on the exteriors of commercial buildings. It is specifically designed to withstand harsh weather conditions and prevent water intrusion. Due to its flexible and waterproof properties, elastomeric paint is commonly applied to exterior walls to provide a protective barrier against moisture.
  4. Direct-to-metal – explicitly formulated for metal surfaces found in both interior and exterior settings. It provides excellent adhesion and corrosion resistance, making it suitable for metal doors, railings, fences, and other metal structures.
  5. Epoxy – this paint is mainly used on interior concrete floors due to its exceptional durability and resistance to heavy foot traffic and chemicals. It creates a strong and seamless finish that protects the concrete surface from wear and tear, making it a popular choice for garage floors, basements, and industrial settings.

Paint Sheens and Their Benefits

Paint sheen refers to the level of shine or glossiness that a paint finish exhibits. Each sheen has its own unique characteristics, offering different benefits in terms of durability, ease of cleaning, and overall aesthetic appeal. As you explore other paint options, keep in mind that the glossier the finish, the more it shines. Let’s find out the various paint sheens and their beneficial uses:

  1. Flat sheen – this sheen has a low or no gloss, resulting in a matte and non-reflective finish. The Kem Kromik Universal Metal Primer, Pro Industrial DTM Acrylic Primer/Finish, Sher-Clear 1K Waterborne Acrylic Clear Coat, and Opti-Bond Multi-Surface Coating are just a few examples of Sherwin-Williams that offer flat sheen coatings. The flat sheen is particularly well-suited for bedrooms and ceilings. However, it is susceptible to staining and can be challenging to clean, making it most suitable for areas that don’t require frequent cleaning.
  2. Eggshell sheen – this particular sheen exhibits a soft, velvety look with a subtle gloss. Eggshell sheen offers improved durability compared to flat sheen and is easier to clean and maintain. It can withstand light scrubbing, making it suitable for living rooms, hallways, and guest bathrooms. Although more resilient than flat sheen, eggshells may still show scuffs and marks more readily than higher gloss finishes. Sherwin-Williams provides a range of reliable and top-rated options, including Pro Industrial DTM Acrylic, Pro Industrial Multi-Surface Acrylic, and Pro Industrial Acrylic Coating.
  3. Satin sheen – this sheen presents a smooth and lustrous appearance. It provides increased durability and is highly washable, making it an excellent option for high-traffic areas such as kitchens, laundry rooms, and playrooms. Pro Industrial DTM Acrylic Primer/Finish of Sherwin-William is an option. The satin sheen strikes a balance between easy maintenance and a subtle sheen. Due to its moderate gloss, satin sheen may accentuate surface imperfections if the underlying surface is not properly prepared.
  4. Semi-gloss sheen – this sheen offers a noticeable shine and reflective quality, along with enhanced durability, easy cleaning, and moisture resistance. It is ideal for areas like trim, railings, cabinets, and surfaces requiring frequent wiping or a slightly glossy finish. Glossy paints are more resilient than matte ones, making them easier to clean and maintain. The easiest paints to clean are those with a gloss sheen, either high-gloss or semi-gloss. However, it’s important to note that semi-gloss sheen can accentuate flaws or unevenness on the surface, making meticulous surface preparation essential for achieving a smooth and flawless result. Sherwin-Williams offers a comprehensive selection of high-performance coatings for commercial applications, including Pro Industrial Water-based Alkyd Urethane, Pro Industrial DTM Acrylic, Pro Industrial Multi-Surface Acrylic, and Sher-Cryl HPA.
  5. High-gloss sheen – this sheen exhibits an intense shine and reflective surface. Moreover, this sheen provides the highest level of durability and is extremely easy to clean. It is perfect for trim, railings, cabinets, and accent walls, adding a striking and luxurious touch to any space. Since high-gloss sheen is highly reflective, it can magnify surface imperfections. Therefore, meticulous surface preparation is essential to achieve a flawless look.

Brands – Does it matter?

When it comes to planning a repainting project, whether for residential or commercial purposes, the choice of paint brand can play a significant role. The brand you choose can impact the paint job’s overall quality, durability, and finish. While numerous brands are available on the market, it’s important to consider your options carefully. Some painting professionals, like Custom Painting, Inc., have their preferred choices. Exploring different brands and their offerings can help you make an informed decision that meets your specific requirements and budget.


Kelly-Moore, established in 1946, is a trusted choice by Custom Painting, Inc., by its remarkable results in house painting projects and exceptional service-oriented approach. Their durable formulations, extensive color options, and reliable coverage make Kelly-Moore the preferred brand for achieving outstanding results in residential painting projects. Kelly-Moore’s commitment to customer satisfaction is reflected in its strategic neighborhood paint stores, strategically located for convenient access, including adding stores and facilities across Alaska, Washington, Arizona, California, and Guam. Whether you’re a painting contractor, a commercial account, or a do-it-yourself consumer, Kelly-Moore goes the extra mile to provide a broad range of top-notch products at about $40 per gallon.


Sherwin-Williams, the preferred paint brand for Custom Painting, Inc., has meticulously developed and tested its Duration paint to deliver high-quality results. Regarding commercial painting, the company stands out as a superior choice. Its durability, longevity, and resistance to wear and tear make it an ideal option for commercial painting projects, ensuring that the painted surfaces will maintain their beauty and integrity over time. With a price range of $45 to $70 per gallon, it offers exceptional value by providing one-coat coverage, saving time and effort for commercial painters. Additionally, the low VOC (Volatile Organic Compounds) formula of Sherwin-Williams Duration paint demonstrates the brand’s commitment to environmental responsibility and the well-being of both painters and building occupants.

Other High-quality Brands

Elevate your space confidently with Benjamin Moore®—a trusted brand known for its rich history and premium products. Their fade-resistant, quick-drying paints require fewer coats, streamlining your painting process. PPG Paint® excels in coverage, tackling stains, adhesion issues, and UV damage while offering affordable options. Simplify your painting tasks with BEHR® and their convenient all-in-one Premium Paint & Primer, boasting a wide range of sheen and color choices. Rust-Oleum® specializes in durable paints for non-wood surfaces, safeguarding against cracks, chips, fades, and stains, though at a higher price range. For environmentally conscious individuals, ECOS Paints® provides eco-friendly solutions with low VOCs and cruelty-free formulas, ideal for those with asthma or allergies. Are you looking for affordability? Diamond Brite® offers budget-friendly options, although their paints have some color limitations and longer drying times. Select your perfect brand based on project requirements, budget, quality, and specific needs, ensuring your painting goals are met with the utmost satisfaction. While all commercially available paints are of high quality, the price point often becomes the deciding factor.

Safety Precautions

To ensure the safety of staff and customers, it is crucial to implement appropriate measures when working with paints. Most paints in California have very low VOC contents rendering them safe to handle and apply without needing protective equipment. However, when using a high-pressure sprayer, it is recommended to use an air filter like a K95 mask or cartridge respirator. This prevents you from breathing in tiny droplets of paint in the air.

To ensure safety when working with paints, follow these essential measures: opt for low VOC paints to minimize harmful fume emission, maintain proper ventilation to circulate fresh air and remove airborne contaminants, and provide personal protective equipment (PPE) like gloves, goggles, and masks/respirators, train staff on proper handling techniques and educate them on safety protocols, comply with relevant regulations and stay updated on safety guidelines, store and dispose of paint containers and tools correctly, clean equipment regularly to prevent contamination, and promote a safety culture with clear instructions and open communication among staff and customers.

Things to Consider When Hiring Painters

How long have they been in business?

Experience is crucial when choosing a contractor for your painting project. Established companies with years of operation demonstrate perseverance, stability, and industry adaptability. They bring knowledge and expertise from encountering various situations and challenges, resulting in effective strategies and techniques. While newer companies may have qualifications, experienced contractors offer advantages through their refined skills and lessons learned.

Do they have a license?

Hiring a licensed and insured painter brings multiple benefits:

  1. Their insurance shields you from financial burdens in case of accidents.
  2. Licensed painters ensure top-notch finishes and adhere to industry standards.
  3. They guarantee warranty fulfillment and communicate effectively.

With a licensed professional, you save time and effort while receiving a flawless paint job. The peace of mind and superior results from trustworthy painters outweigh the extra cost.

Are they insured and bonded?

Hiring insured painting contractors is crucial for multiple reasons. It offers both parties protection and peace of mind, as their insurance covers accidents or damages. Insurance showcases its professionalism and preparedness for unforeseen circumstances. Moreover, it reflects their reliability and accountability, ensuring a smooth painting process. You can proceed confidently with insured contractors, knowing you work with professionals who prioritize your satisfaction and project integrity.

Do they have employees or contractors on their team?

When selecting a painting company, don’t overlook the importance of their team structure. Are they powered by dedicated employees or reliant on subcontractors? Beware of the uncertainties that subcontractors may bring, from limited accountability to inadequate insurance coverage. Safeguard your project with a company boasting an in-house team of skilled professionals. These vetted, insured, and directly accountable experts will deliver not just peace of mind but also an unwavering commitment to the highest standards of quality and professionalism.

Do they provide a written estimate and warranty?

It’s essential to understand the project’s cost and scope clearly. A written estimate protects both parties from any misunderstandings or disputes. Additionally, a warranty demonstrates the company’s confidence in their workmanship and materials, assuring they stand behind their services.

Will they provide names and contact information for past clients?

A reputable painting company should have no issue providing references from satisfied customers. Speaking with past clients lets you gain insights into the company’s professionalism, work quality, and customer service. Their experiences can help you make an informed decision and ensure the company has a track record of delivering satisfactory results.


Before embarking on your next painting project, whether residential or commercial, it’s important to consider some helpful tips. Check the weather forecast for optimal painting conditions (avoiding humidity and rain) and aim for 40-70% relative humidity. Determine your square footage accurately to avoid paint shortages (plan for one gallon per 400 square feet, adjusting for textures). Maintain a wet edge to prevent lap marks by overlapping strokes with a roller. Allow at least 24 hours of drying time before reintroducing furniture. Thoroughly prep the surface by sanding, scraping, washing greasy spots, and wiping walls with a dust-free cloth to ensure paint adhesion and prevent cracking and peeling. When removing the tape, wait 24 hours, use a sharp utility knife at a 45-degree angle to cut the paint, and pull up the tape. Lastly, take your time throughout the process for a beautiful, long-lasting finish.